FMCGInnovation

Pulse candy, a popular brand from the Dharampal Satyapal Group (DS Group), a leading FMCG conglomerate, has introduced India’s first-ever blow-controlled digital gaming experience called ‘Candy Day The Pulse Way: …

India’s leading FMCG player, Ghodawat Consumer Limited (GCL), the FMCG arm of the Sanjay Ghodawat Group, has launched Coolberg Diet, India’s first zero-sugar malt beverage. This move sets a new …

Prime Video and Coolberg announced their first-of-its-kind collaboration for Amazon’s upcoming Original series, Do You Wanna Partner, a quirky and vibrant story about two best friends who come together to begin their …

Stratefix Consulting, a leading management consulting firm that develops and executes growth strategies for mid-sized businesses, has partnered with Swastik Foods to help them launch their new FMCG brand Binito in the …

Britannia has collaborated with World Chess Champion Gukesh Dommaraju, bringing him on board for Britannia Milk Bikis. At a young age of 17 years, Gukesh has made India immensely proud …

~ Available in three variants – Classic Vanilla, Premium Vanilla, and Premium Chocolate ~ ~ Crafted using the finest ingredients to enable high-quality cake production ~ AWL Agri Business Limited (formerly known as Adani …

Saffola Oats, India’s No 1 Oats Brand, further innovates to create a powerpack Masaledaar snack which delivers masaledaar taste, but no time waste Marico, one of India’s leading FMCG companies, …

With this innovation, the company aims to replicate the success of its Oats legacy under the master brand – Saffola Marico, one of India’s leading FMCG companies, is proud to …