newproductlaunch

Launches a bold new range blending cultural nostalgia, disruptive formats and flavour-first innovation As India’s ice cream market continues to see a surge in demand for novel, experience-led products, HOCCO …

Launched in the UK across national supermarket chain Asda, with further retailer launches already confirmed for the months ahead, Tropicana Hydrate+ is a blend of real fruit juice with coconut water, with magnesium to …

For over three decades, Britannia Industries’ iconic brand, 5050, has shaped everyday snacking in India through its distinctive dual-flavour proposition. After successfully pivoting into the premium segment with its “Cheeze …

For over three decades, Britannia Industries’ iconic brand 50-50 has shaped everyday snacking in India through its distinctive dual flavour proposition. Adding another milestone to this journey is the launch …

Who said marshmallows can’t be for everyone? There’s something irresistibly comforting about the soft, fluffy, melt-in-your-mouth sweetness that takes us straight back to childhood. Enter Hello Mallows, a brand crafted to rekindle those …

Cornitos, India’s leading brand in nachos and healthy snacking, has launched its latest flavour innovation — Korean Chilli Nachos. Inspired by the bold and vibrant flavours of Korean cuisine, this …

India’s leading FMCG player, Ghodawat Consumer Limited (GCL), the FMCG arm of the Sanjay Ghodawat Group, has launched Coolberg Diet, India’s first zero-sugar malt beverage. This move sets a new …

Lotte India, part of the South Korean conglomerate Lotte Group, expanded its product portfolio with the launch of its first biscuit snack, PEPERO, in India, as it aims to achieve …

Dharampal Satyapal Group (DS Group), a leading multi-business conglomerate and a major force in India’s FMCG sector, has announced the launch of its latest confectionery product — Pulse Golmol – …

Wow! Momo, the country’s leading QSR brand, has made a bold entry into the FMCG Cup Noodles segment with the launch of Wow! Noodles – a first-of-its-kind range of Desi-Asian …