brandcollaboration

In a strategic trademark licensing partnership, Vadilal Industries Ltd. and Parle Products have come together to extend one of India’s most iconic confectionery brands into the ice-cream category with the …

Subway Canada has partnered with Lay’s to launch a new limited-edition snack inspired by one of its most popular menu items. The new Lay’s Italian Herbs & Cheese flavoured potato …

Oaksmith Packaged Drinking Water, from Suntory Global Spirits, today announced its association with Mumbai Indians as the Official Style Partner for the season. Mumbai Indians are widely regarded as one …

 The exciting range brings together the world of Marvel into everyday nutrition Gritzo, India’s only Personalised Nutrition brand for Children from the founder of HealthKart, has launched a special-edition range …

DeVANS Modern Breweries Ltd. announces the launch of Godfather Soda teaming up with celebrity choreographer Melvin Louis. This marks the company’s entry into non-alcoholic segment which is showing a healthy …

Mars Wrigley India is thrilled to announce Bollywood director and action maestro Rohit Shetty as the new ambassador for SNICKERS®. Known for his high-octane films and vibrant personality, Shetty brings …