PremiumDrinks

According to Growth Market Reports, the global premium non-alcoholic spirit market size reached USD 652 million in 2024, with a robust year-on-year growth trajectory. The market is expected to expand at an impressive CAGR …

Smoke Lab, India’s pioneering premium vodka brand, announces the launch of Liquid Gold, a limited-edition vodka infused with 24-carat edible gold flakes – a first for India’s spirits industry. Bold, rare, and unapologetically …

 IFF , a global leader in food, beverage, health and wellness, has unveiled SipScape, a new platform designed to inspire innovation across the rapidly evolving adult beverage landscape. It offers actionable insights and trends, …

Becomes India’s Only Winner in the World Liqueur Awards Category IndoBevs is thrilled to announce that its avant-garde Bonga Bonga Mystery Liqueur—has won Silver at the prestigious World Drinks Awards 2025, becoming the only …

Created in partnership with PA Consulting, as part of the Bottle Collective with PA and PulPac, this is Diageo’s first paper-based 70cl bottle trial in the on-trade. The trial begins …