IFF , a global leader in food, beverage, health and wellness, has unveiled SipScape, a new platform designed to inspire innovation across the rapidly evolving adult beverage landscape. It offers actionable insights and trends, …
BeverageInnovation
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News/PR
Coolberg Brings ‘Jugaaro’ to Life in Collaboration with Prime Video’s ‘Do You Wanna Partner’
Prime Video and Coolberg announced their first-of-its-kind collaboration for Amazon’s upcoming Original series, Do You Wanna Partner, a quirky and vibrant story about two best friends who come together to begin their …
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High-quality whey proteins spotlighted at Softdrinks Tech Arla Foods Ingredients is demonstrating how South American brands can use its Lacprodan® and Nutrilac® ProteinBoost whey proteins to create protein-enriched, ready-to-drink juice-style beverages. The …
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News/PRALCOHOLIC & NON ALCOHOLIC BEVERAGES
HELL ENERGY DRINK Launches Electrifying New Premium Energy Drink,HELL ENERGY DRINK – BLACK CHERRY
HELL ENERGY DRINK, one of the fastest-growing energy drink brands in the world, is expanding its range in India with the launch of its latest variant, HELL ENERGY DRINK – …
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Market Summary: According to latest research by Research Intelo, the global Ready-to-Drink Beverages market size reached USD 110.4 billion in 2024, reflecting robust consumer demand and dynamic innovation across the beverage sector. The …
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Technology and InnovationsFOOD & BEV. PACKAGINGPrinting and Labelling
Hauser Weinimport’s pioneering aseptic PET packaging line from Sidel produces over 600 million bottles
Sidel and Hauser Weinimport celebrate 15 years after installing Germany’s first Combi Predis for aseptic PET packaging Hauser Weinimport was one of the first manufacturers to install Sidel’s Combi Predis …
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News/PR
Heimat Beverages Accelerates Demand for Germany’s Krombacher Orange Cola Mix – “SPEZI” in India
Krombacher, Germany’s largest privately owned brewery, launched its premium Cola Variant in Dec 2024, SPEZI, in India in partnership with Heimat Beverages (Nirmaan Group). The Distribution is gaining lot of …
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Technology and InnovationsFOOD & BEV. PACKAGINGPrinting and Labelling
Gentlebrand transforms Tashkent Icon for premium PET launch
Gentlebrand Design Agency, part of the Sidel family, has partnered with Toshmineralsuv to bring a new level of refinement to its flagship product: the legendary Tashkentskaya mineral water. Long celebrated …
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ALCOHOLIC & NON ALCOHOLIC BEVERAGESNews/PR
Sprite Drops Refreshing Take on Tea With New LTO – Sprite + Tea
Sprite continues its string of successful limited-time-only (LTO) innovations this summer with the launch of Sprite + Tea. The category-crossing offering blends the crisp, lemon-lime refreshment of Sprite with the …
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Continental Coffee, one of India’s leading beverage brands and a subsidiary of CCL Products (India) Limited, has launched a refreshing new addition to its growing portfolio – the Continental THIS …



